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Directions:

Now that you’ve taken time to review Empathy, we are going to turn our focus to developing empathy maps. These maps will be focused on the individuals who are impacted by the wicked problem you named in the “1.4 – Google Slides: Digital Gallery Walk – What’s Your Problem?” activity. Before we create empathy maps, however, please take a bit of time to read Gibbons (2018) “Empathy Mapping: The First Step in Design Thinking” article, which was published by the Nielsen Norman Group.

 

Screenshot of Empathy Maps article by Gibbons

 

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